ABOUT US

Adspace Networks, Inc. is the owner and operator of the Adspace Mall Network, the largest in-mall digital audio/visual network in the United States. The network includes 104 class-A upscale shopping malls in 39 top DMA’s. Each mall typically has 13 Smart Screens, the network’s 65 inch plasma displays mounted in 8 foot tall enclosures in portrait format, located in the high-traffic common areas of the mall.

The network plays a constantly-repeating six minute programming loop that is a mix of consumer content and advertising messages…advertising is both local and national. The consumer content is called "Today's Top Ten", which shows the top ten deals in the mall each day. Offered exclusively to mall retailers, this program serves as editorial content, drawing consumers’ attention to the Smart Screens and in turn to the specific retailers. The “Today’s Top Ten” sales in each mall are chosen based on the breadth of the appeal of the merchandise, the depth of the discount, the recognition of the brand and the quality of the image. Because the selected items are editorial content, retailers do not pay for space or production. The network also airs two fifteen second mall event spots in the loop.

The Adspace Mall Network reaches broad demographics that mirror the mall population. It is particularly efficient at reaching teens and young adults of both genders. On a cost-per-thousand impressions basis, the Adspace Mall Network is efficient…it is dramatically less expensive than television, newspapers or radio, and comparable to static outdoor advertising. Mall visitors are extremely responsive to the on-air content…in recent exit interviews, 17% of women actually purchased items promoted on the Smart Screens during that visit…they are clearly watching, and see the adjacent advertising. Importantly, the Adspace Mall Network has significant reach…currently, the network reaches over 100 million mall visitors.

Founded in 1998, Adspace Networks, Inc. is headquartered in New York City and has a network operations center in Emeryville, California. Sales offices are located in New York, Chicago, Los Angeles, San Francisco, Atlanta, Tampa, Dallas, Houston, Detroit, St. Louis, Raleigh-Durham, and Portland.